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Publicis Health Media
December 6, 2018
Juniper Research predicts there will be 275 million voice assistant devices used to control smart homes by 2023. This is up from an estimated 25 million in 2018, a growth of 1000%. What does this explosive growth in virtual assistants and voice search mean for healthcare marketing?
November 29, 2018
We’re taking a closer look at some of the ways in which our people choose health in their daily lives. August Wherry is a Paid Search Associate and competitive rower. Here he discusses his current training in hopes of making the US 2020 Olympic team and how he balances his career with the pursuit of his passion.
Singular. It's the only way to describe 2020 and all that we've seen.
From Boomers To Millennials, Generational Shifts In Patient Populations Demand New Approaches In Healthcare Marketing
November 26, 2018
Pharmaceutical companies need to reconsider their approach to media as millennials begin to enter their prime health consideration years.
How We Choose Health – Carl Debeauclair: Paid Search Manager And Philly Cyclist Skip To Entry Content
November 14, 2018
We’re taking a closer look at some of the ways in which our people choose health in their daily lives. Carl DeBeauclair is a Paid Search Manager and cyclist. He shares insight into how cycling became an important part of his lifestyle, and what he feels are some of the mental and physical health benefits of cycling.
We Choose Health
November 7, 2018
At PHM, we believe that visionary leadership, workplace culture, and organizational success are fueled by our biggest asset: our people. Culture Current is an ongoing series showcasing how individuals across PHM reflect our most essential values.
From PM360: Platform Activation Lead Ray Rosti On PHM’s “In-Play” Marketing Approach
October 29, 2018
At PHM, we know that mass marketing methods that target through traditional audience segmentation do not work for our healthcare brands. We must connect at the moment someone is evaluating treatment decisions. Otherwise, we risk not getting them the critical information they are looking for.