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Publicis Health Media
December 17, 2018
We’re taking a closer look at some of the ways in which our people choose health in their daily lives. Karen Panozzo is a Media Director and two-time breast cancer survivor. Here she talks about the importance her fitness-centric lifestyle has had on her recovery, and the power of taking time out for yourself.
December 13, 2018
To achieve real marketing innovation in healthcare, Pharma advertisers must look beyond the case study, and embrace strategic risks.
In the ever-evolving healthcare marketing landscape, change is always on the horizon. So what can companies do to stay ahead of the curve?
From Pharmavoice: Ray Rosti On Voice Search And The Pharmaceutical Industry
December 6, 2018
Juniper Research predicts there will be 275 million voice assistant devices used to control smart homes by 2023. This is up from an estimated 25 million in 2018, a growth of 1000%. What does this explosive growth in virtual assistants and voice search mean for healthcare marketing?
How We Choose Health – August Wherry: Paid Search Associate And Olympic Hopeful
November 29, 2018
We’re taking a closer look at some of the ways in which our people choose health in their daily lives. August Wherry is a Paid Search Associate and competitive rower. Here he discusses his current training in hopes of making the US 2020 Olympic team and how he balances his career with the pursuit of his passion.
From Boomers To Millennials, Generational Shifts In Patient Populations Demand New Approaches In Healthcare Marketing
November 26, 2018
Pharmaceutical companies need to reconsider their approach to media as millennials begin to enter their prime health consideration years.
How We Choose Health – Carl Debeauclair: Paid Search Manager And Philly Cyclist Skip To Entry Content
November 14, 2018
We’re taking a closer look at some of the ways in which our people choose health in their daily lives. Carl DeBeauclair is a Paid Search Manager and cyclist. He shares insight into how cycling became an important part of his lifestyle, and what he feels are some of the mental and physical health benefits of cycling.