PHM CEO Andrea Palmer Joins Bloomberg Media Agency Roundtable on Reputation and Credibility

In an age of fragmented sources and attention, trust and reputation have emerged as driving decision factors for agency leaders as they evaluate partners.

PHM CEO Andrea Palmer joined Bloomberg Media for an agency leadership roundtable on the importance of building and maintaining reputation, touching on the shift from straightforward funnel to an evolving ecosystem of influence and strategies for strengthening credibility, especially in an an age of ever-changing technology.

Check out the key takeaways from this engaging discussion at Campaign US.

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