Vice President, Strategy

As part of Publicis Media, our leadership is defined by experience, commitment, and continuity across our vast network. Helming our agencies and teams are some of the most seasoned experts in the industry, committed to doing the best for our people and our clients every day, and bound together by our inclusive and humane culture. No matter whether we’re recruiting new talent or devising new media campaigns for our clients, we put the humanity and identity of real people at the forefront of everything we do. And our peerless history of continuous learning and innovation means we never stand pat.

Publicis Media is the #1 media network in North America, made of a family of world-class media agencies, solutions, and talent. Together, we comprise more than 23,000 people in more than 60 countries, united to serve the world’s best-known and most successful brands.

The VP, Strategy leads a Strategy team on a single large or several small-medium accounts.  This person reports into the SVP, Client Lead. The VP, Strategy owns the client relationship and account management.  This role works closely with cross-functional leadership, drives the planning process, guarantees timelines are met, compiles and organizes agency deliverables, and ensures cross-functional teams are consulted and informed.  

Key Responsibilities 

Knowledge  

• Pharma media experience across a diverse set of conditions, disease states, and audiences (DTC, HCP, Payer, etc.) 
• Some perspective beyond Pharma to bring best practices for media across audiences and channels (e.g. CPG, retail)  
• Understands the total marketing process and the strategic role of media 
• Contributes to thought leadership in the form of POV’s 
• Can analyze output from media research tools and software 
• Approaches planning from a holistic, media-agnostic perspective 
• Proactively self-educates on PHM, Publicis Groupe, and client business functions, capabilities, tools, and processes 

Managing & Leading Others 

• Responsible for day-to-day oversight of the Strategy team 
• Responsible for Strategy team adherence to roles, responsibilities, and processes 
• Builds trust, models inclusion, and shows respect for all employees  
• Works collaboratively with cross-functional teams    
• Provides clear communication on business initiatives and client requests 
• Ensures teams are properly trained on tools and processes 
• Ensures new hires are properly and thoroughly on-boarded and trained 
• Drives adherence to PHM processes and best practices 
• Participates in formal development process, including performance management, goal-setting, mid- and yearly reviews 
• Nurtures and develops mid-level and lower-level talent on assigned accounts 
• Participates in PHM’s interviewing efforts  
• Contributes to PHM's culture  

Strategy & Account Management 

• Owns overall media strategy, approach, and plan on each account 
• Drives the planning process 
• Oversees Strategy team in developing clients’ media strategies 
• Owns strategic questions and concerns related to the client’s media efforts 
• Collaborates with internal cross-functional leaders to ensure strategic alignment of deliverables with client needs 
• Represents the interests of cross-functional teams in client and agency partner meetings where those teams are absent 
• Develops deliverables timelines in partnership with cross-functional teams 
• Pushes for continuous improvement of self, team, and client deliverables  
• Provides a point of escalation  

Organic Growth and New Business 

• Executes EVP’s business plan and organic growth plan 
• Volunteers for pitch teams, task forces, side hustles, etc. 
• Encourages team to incorporate new agency initiatives into recommendations 
• Assists Client Lead in scoping client work with Business Management  

Client Service 

• Responsible for day-to-day relationships with clients and agency partners 
• Conveys passion for clients and their businesses 
• Works with clients to shape their marketing priorities  
• Takes initiative in developing new client relationships 
• Models outstanding client service for team 
• Drives professional, impactful standards within team for all written and verbal contact with clients; 'gold-standard' writer and presenter 
• Serves as point of escalation for client concerns 

• Embraces PHM values of Accountability, Collaboration, Empathy, Equanimity, Integrity and Respect 
• Proven ability to lead people (mentoring and developing) and projects 
• Proven ability to develop talent 
• Proven ability to earn the respect of clients, internal partners, and peers 
• Strong innovation and creativity skills 

Education and Experience 

• 10+ years media experience  
• 6+ years management experience preferred 
• Deep cross-channel media knowledge and experience 
• Familiarity with standard media research and planning tools (e.g. Clear Decisions) 
• Pharmaceutical industry preferred 
• BA/BS; advanced degree a plus 

Compensation Range:  $121,000 - $191,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.

All your information will be kept confidential according to EEO guidelines.