Supervisor, Strategy - Media Planning

Philadelphia, PA

Company Description

PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering best-in-class solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps real patients navigate the most pivotal moments of their healthcare journeys.  
 
While we have grown to be the No. 1 agency in our industry, at heart we’re still a startup. It’s that energy and spirit of innovation that allows us to create bold and meaningful “health media firsts” for our clients, and to do it all with #phmlove.  

Job Description

The Supervisor, Strategy selects media channels and programs for assigned clients based on the established strategic media approach, and with the input and expertise of cross-functional teams. They lead projects from start to finish, maintain account flowcharts, and oversee the creation of traffic workbooks and creative asset trackers.   This person reports into the Associate Director, Strategy.  

 

Key Responsibilities

Knowledge

  • Pharma media experience is welcomed but not required for this account
  • Familiarity the total marketing process and the strategic role of media
  • Understanding of the role of media channels in a plan
  • Expertise in various media software, especially Tardiis and MediaTools
  • Proactively self-educates on PHM, Publicis Groupe, and client business functions, capabilities, tools, and processes

 

Managing & Leading Others

  • Supports the Director, Strategy and/or Associate Director, Strategy
  • Builds trust and shows respect for all employees
  • Works collaboratively with cross-functional teams  
  • Trains junior-level Strategy team on tools and processes
  • Manages time and resources for direct reports
  • On-boards and trains new hires
  • Participates in formal development process, including performance management, goal-setting, mid- and yearly reviews for direct reports
  • Nurtures and develops direct reports
  • Participates in PHM’s interviewing efforts

 

Strategy & Account Management

  • Prepares and compiles various media plan and strategic presentations
  • Pulls through overall media strategy on deliverables
  • Helps VP, Strategy drive the planning process
  • May work across multiple accounts and campaigns
  • Collaborates with internal cross-functional leaders to ensure strategic alignment of deliverables with client needs
  • Provides input on media channel mix and initial budget allocation and rationale
  • Ensures media flowcharts match financial documents (MBA’s) at all times
  • Oversees creation and management of Creative Asset Trackers
  • QA’s and guides Senior Associate on development of accurate traffic workbooks
  • Represents the interests of cross-functional teams in client and agency partner meetings where those teams are absent
  • Pushes for continuous improvement of self, team, and client deliverables
  • Contributes to new business efforts as needed

 

Client Service

  • Builds a day-to-day relationship with appropriate clients on assigned brands
  • Conveys passion for clients and their businesses
  • Provides input to client to help shape their marketing priorities
  • Provides outstanding client service
  • Influences clients through strong public speaking, presentation, and writing skills

Qualifications

Requirements

  • Embraces PHM values of Accountability, Collaboration, Empathy, Equanimity, Integrity and Respect
  • Proven ability to manage people and projects
  • Proven ability to earn the respect of clients, internal partners, and peers
  • Proven ability to manage challenging situations and persons
  • Proven ability to manage multiple accounts, campaigns, clients, etc.
  • Excellent public speaking and presentation skills
  • Excellent written communication skills

 

Education & Experience

  • 3.5 + years media experience
  • Cross-channel media knowledge and experience
  • Familiarity with standard media research and planning tools (e.g. Clear Decisions)
  • Pharmaceutical industry a plus
  • BA/BS; advanced degree a plus

Additional Information

All your information will be kept confidential according to EEO guidelines.

23-4089 

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