Associate Director, Strategy

Philadelphia, PA

Company Description

Present in over 100 countries and employing nearly 80,000 professionals, Publicis Groupe is the third largest communications group in the world. Publicis Groupe is listed on the Euronext Paris [FR0000130577] and is part of the CAC 40 index. Active across the entire value chain, Publicis Groupe offers its major clients a transversal, unified and fluid model allowing them access to all the Groupe’s tools and expertise around the world through the mantra "The Power of One."​

Job Description

The Associate Director, Strategy defines daily functional management of client needs and lead the day to day work of the Strategy team. You will report to either the Director, Strategy or VP, Strategy.

This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.

Your Impact:

  • You will possess in-depth understanding of the role of media channels in a plan
  • You will further develop your expertise in different media research tools
  • You will provide support the Director, Strategy and VP, Strategy
  • You will manage a team of direct and indirect reports and manage them in
    • Onboarding
    • Performance Management’
    • Provide training processes and tools
    • Manage and delegate team workload
    • Responsible for the outcomes and deliverables of the team
    • Coach team to achieve client and agency requests
  • You will manage multiple accounts and will transition between them conducting the following activities:
    • You will provide the initial perspectives on media strategies
    • You will provide input to client to help shape their marketing priorities
    • You will develop a daily relationship with appropriate clients on assigned brands
    • You will oversee overall media strategy, approach, and plan on each account
    • You will manage the media channel mix and initial budget allocation & rationale
    • You will represent the interests of other capability teams in client and agency partner meetings
  • You will collaborate with internal leaders to ensure strategic agreement of deliverables with client needs
  • Push for continuous improvement of self, team, and client deliverables
  • You may be asked to contribute to new business and organic growth efforts

Qualifications

  • 6+ years media planning experience·
  • 2+ years management experience
  • 1+ year of cross-channel media planning experience·
  • Familiarity with standard media research and planning tools (e.g. Clear Decisions)·
  • 1+ years previous pharma media experience, across a diverse set of conditions, disease states, and audiences (DTC, HCP, Payer)

Additional Information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. 

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.  Our benefits package includes medical coverage, dental, vision, disability, 401K,  as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact hrcompliance_usms@publicis.com.

All your information will be kept confidential according to EEO guidelines. 

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