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Publicis Health Media
October 12, 2018
Building on the success of similar events in our Chicago and New York offices earlier this year, PHM’s Philadelphia team stepped away from the office on September 27th to partake in our first “Phield Day.”
October 9, 2018
Targeting healthcare professionals (HCPs) through search has long been a challenge for the pharma marketer. In the past, we’ve relied heavily on two core tactics to distinguish between patient and professional audiences:
Singular. It's the only way to describe 2020 and all that we've seen.
Eyes Wide Open: The Evolution Of Machine Learning In Search Marketing
October 4, 2018
Marketers and brands need to continue pushing for transparency as machine learning technology develops.
Stand In Your Vision: Investing In People To Deliver Organizational Excellence
September 28, 2018
At PHM, we believe that visionary leadership, workplace culture, and organizational success are fueled by our biggest asset: our people. Culture Current is an ongoing series showcasing how individuals across PHM reflect our most essential values.
PHM Continues The Tradition Of Giving Back
August 29, 2018
Earlier this August, PHM—along with our Philadelphia sister Publicis agencies Digitas Health, Razorfish Health, and Verilogue—rolled up our sleeves for our annual Community Service Day.
Breaking The Healthcare Marketing Mold To Drive Transformation
August 27, 2018
When it comes to healthcare, the traditional media model doesn’t work. At Publicis Health Media, we’ve created one that does.