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From Pharmavoice: Ray Rosti On Voice Search And The Pharmaceutical Industry

December 6, 2018
Posted by Publicis Health Media

Platform Activation Lead Ray Rosti

Juniper Research predicts there will be 275 million voice assistant devices used to control smart homes by 2023. This is up from an estimated 25 million in 2018, a growth of 1000%. What does this explosive growth in virtual assistants and voice search mean for healthcare marketing?

PharmaVOICE interviewed a select group of industry experts, including PHM Platform Activation Lead Ray Rosti, to weigh in on the potential impacts of voice assistants on pharma marketing.

You can read Ray’s key insights, along with the rest of the group’s, here.


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